Online advertising, also called Net marketing, utilizes the Net to supply advertising advertising messages to customers. It consists of e-mail advertising, online search engine advertising, social media sites advertising, numerous kinds of display marketing (consisting of internet banner marketing), and mobile advertising and marketing. Like various other marketing media, on the internet marketing frequently involves both an author, that incorporates advertisements into its online material, and a marketer, which offers the promotions to be shown on the author's content. Various other capacity individuals include advertising and marketing agencies which assist create and put the advertisement duplicate, an advertisement server who technically supplies the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.
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