Online advertising, also called Net advertising, uses the Internet to supply advertising advertising messages to customers. It consists of email marketing, online search engine advertising, social networks advertising, several types of display screen advertising (consisting of internet banner advertising and marketing), as well as mobile advertising. Like other advertising media, online advertising and marketing often involves both an author, that integrates advertisements right into its on the internet material, and an advertiser, that supplies the advertisements to be shown on the publisher's material. Various other potential individuals include advertising agencies who help generate and also put the ad duplicate, an ad web server which technologically supplies the ad and also tracks stats, and also advertising members that do independent advertising work for the marketer.
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