Online advertising, additionally called Net advertising and marketing, uses the Internet to deliver advertising marketing messages to consumers. It includes e-mail advertising and marketing, search engine advertising, social media marketing, many types of screen advertising and marketing (including web banner advertising and marketing), as well as mobile advertising and marketing. Like various other advertising media, on-line marketing frequently entails both a publisher, which incorporates ads into its on-line material, as well as an advertiser, who provides the advertising campaigns to be displayed on the author's content. Other possibility individuals include advertising agencies that aid create and also put the advertisement duplicate, an ad server which highly delivers the advertisement and also tracks stats, and also advertising associates which do independent marketing help the marketer.
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