Online advertising, likewise called Net advertising, makes use of the Internet to deliver promotional marketing messages to consumers. It consists of e-mail marketing, search engine advertising, social networks marketing, lots of kinds of screen advertising (including web banner advertising), and mobile marketing. Like other advertising media, on-line advertising and marketing frequently involves both a publisher, which integrates advertisements into its on the internet material, and also an advertiser, that gives the promotions to be presented on the author's content. Other potential individuals include advertising agencies that help generate and put the ad copy, an ad server who highly provides the ad as well as tracks stats, and also marketing members who do independent promotional help the marketer.
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