On the internet advertising, also called Net advertising and marketing, uses the Net to render advertising marketing messages to customers. It includes email advertising and marketing, online search engine advertising and marketing, social media advertising and marketing, lots of sorts of display screen marketing (including web banner advertising), as well as mobile marketing. Like other advertising and marketing media, online advertising often involves both a publisher, who integrates ads into its on-line content, and a marketer, who offers the promotions to be displayed on the publisher's material. Other possible participants include marketing companies which assist produce and also position the ad copy, an advertisement web server that technically supplies the advertisement as well as tracks statistics, and also advertising and marketing associates who do independent promotional help the marketer.
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