Online advertising and marketing, also called Net advertising, utilizes the Internet to supply advertising advertising and marketing messages to customers. It includes e-mail marketing, online search engine advertising and marketing, social media sites advertising, lots of kinds of display advertising and marketing (consisting of web banner advertising), and also mobile advertising and marketing. Like other advertising and marketing media, on the internet advertising frequently includes both a publisher, which incorporates advertising campaigns into its on the internet material, as well as an advertiser, which offers the ads to be shown on the publisher's material. Various other possible individuals include marketing companies that aid create and position the advertisement duplicate, an ad web server who technologically renders the advertisement and tracks stats, and advertising and marketing associates that do independent marketing help the marketer.
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