Online advertising, additionally called Internet marketing, makes use of the Net to provide advertising advertising messages to consumers. It consists of email advertising, search engine advertising and marketing, social media sites advertising and marketing, a great many sorts of display advertising and marketing (consisting of web banner marketing), as well as mobile advertising and marketing. Like other marketing media, on-line advertising often involves both an author, which incorporates promotions right into its on-line content, and a marketer, who supplies the ads to be shown on the publisher's content. Other potential individuals include advertising companies that assist generate and put the advertisement copy, an advertisement web server that technically provides the advertisement and tracks statistics, as well as advertising and marketing affiliates which do independent advertising help the advertiser.
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