Online advertising, likewise called Net marketing, takens the Internet to deliver promotional advertising messages to visitors. It includes e-mail advertising, online search engine advertising, social media sites advertising and marketing, several types of screen advertising (consisting of internet banner advertising), and mobile advertising. Like other advertising and marketing media, on-line marketing often entails both ears an author, that integrates ads into its on the internet material, and a marketer, who offers the advertising campaigns to be presented on the author's material. Other capacity participants include marketing firms that help produce and put the ad duplicate, an ad web server who technically provides the advertisement and tracks statistics, and advertising members which do independent advertising work for the advertiser.
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